Shopify Pixel to Google Tag Manager (GTM) & Google Analytics (GA) Setup Service

Our Shopify Pixel to GTM and GA Integration Service ensures seamless tracking and measurement of key events on your Shopify store. This service integrates Shopify’s tracking system (Pixel) with Google Tag Manager (GTM) and Google Analytics (GA), enabling you to gain deep insights into customer behavior, optimize marketing campaigns, and enhance overall business performance.

Key Benefits:

• Google Convent V2 ready: Our solution is compatible with Shopify native Consent banner and Google Consent V2. No need for 3rd party consent apps and services.

• Centralized Tag Management: GTM allows you to manage all your tracking codes (including Shopify Pixels, Facebook Pixels, and other third-party scripts) from a single dashboard without the need to modify Shopify’s theme code directly. This minimizes risk and simplifies updates.

• Enhanced Data Accuracy: By routing your Shopify Pixel events through GTM to Google Analytics, you get more accurate and comprehensive event tracking and reporting, ensuring you capture key events like page views, product views, add-to-cart actions, and purchases.

• Advanced Customer Insights: With this integration, Google Analytics will provide advanced insights into your customer’s journey—allowing you to track important eCommerce metrics such as user acquisition, conversion rates, sales funnels, and more.

• Customizable Event Tracking: GTM gives you the flexibility to create custom events tailored to your business needs, such as tracking user behavior for specific promotions, product categories, or campaigns.

• Improved Ad Targeting and Optimization: Shopify Pixel data sent through GTM to GA ensures your ad platforms (Google Ads, Facebook Ads, etc.) can use more accurate and real-time event data, improving audience targeting and helping you optimize ad spend.